About

We think places should be able to remember

Why MicDrop exists

The internet separated information from place

That was extraordinarily useful. But something was lost too.

The story of a building feels different standing outside it. Your grandmother’s voice means something different on the bench where she used to sit. Music can change when you hear it where it was written.

MicDrop reconnects digital stories with the physical world. It is the joke told on the same corner for twenty years. The first shift in a family shop. The song heard through an open window. The footpath everyone calls by the wrong name. The quiet story no plaque could hold.

Not one official version. Not a popularity contest. A living collection that gets richer as more people add their layer.

The product

What we’re building

MicDrop is currently in beta. The first product is deliberately simple: an audio Drop is attached to a real-world location and can only be unlocked when someone physically gets close enough.

The larger idea is a persistent cultural layer over the physical world. People contribute memories and stories. Creators make work for places. Communities record what matters to them. Institutions make collections discoverable beyond their walls. Over time the map becomes richer, harder to recreate, and more useful.

Right now most of what you can hear is our own: local history researched from public sources and performed by narrator characters in synthetic voice, put there so that a new place is never silent. It is labelled as ours wherever it appears. It is scaffolding for the real thing, and we would like it to become the smallest part of MicDrop rather than the largest.

What we hold to

Our principles

Place matters

The physical location isn’t metadata. It’s part of the experience.

Voice matters

Hearing someone tell a story carries things text doesn’t.

Provenance matters

Memory, history, folklore and fiction aren’t the same thing. MicDrop should make those distinctions clearer, not blur them, and that includes being honest about the parts we made ourselves.

Participation matters

The world’s cultural record shouldn’t only contain the people institutions historically chose to record.

Permanence matters

Some things should be able to survive beyond the person who recorded them.

Attention isn’t the product

We don’t want to build another feed optimised to keep people scrolling.

The ambition

Let the world tell you about itself

  1. A physical encyclopedia tells you about an object.
  2. Wikipedia tells you about a subject.
  3. MicDrop could let the world tell you about itself.

The land tells the story.

Three ways in

MicDrop is a small operation being built carefully. If any of this is your kind of thing, we’d like to hear from you.

Join the beta